Question 1,2 and 5 evaluation questions

Who would be the audience for your media production?

Our product is predominantly targeted at young adults aged 16-17, however we aim to engage and attract all members of the pupil who are interested in urban crime dramas, including young females. The feature’s within our product contain generic conventions of urban u.k dramas, which uses typical and similar characters, settings and representational issues to other urban u.k drama products. I believe that our movie would also appeal to teenagers in American as well, because an existing product called ‘Kidulthood’  was very successful there which gives evidence that our target audience can also include young american adults. 

Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?

In the making of our preliminary task we as a team have learned and acknowledged many techniques and editing skills, which we further considered using in our full product. Firstly, we gained knowledge of two very professional and effective techniques called shot reverse shot and over the shoulder shot. Furthermore, we also learned the use of a variety of camera shots, such as close ups, medium shots and long shots, which we used in our full product as their purpose is to engage and effective the audience. Moreover, the preliminary task gave the members of the whole team a chance to use editing software called ‘adobe premiere pro’ and also to be able to use filming equipment before starting the actual course work. 

What kind of media institution might distribute your media product and why?

Post Production

Cut & Run Final Movie (Directed By Jordie Mayamba)

What have you learn't about technologies from the process of constructing the process?

From the process of constructing the product we had used a number of programs and web pages to evaluate and improve the making of our product. From the following, these are what we used:

Blogger.com

At the start of our project, we had to open an account on this site to keep record of each individual's research containing information about our preliminary task, film sources, location pictures, storyboards, filming scheduling and the initial ideas. This site was very easy to use in blogging, updating pictures and video's as the set up was simple, speeding the rate at which we collected our research as we didn't waste time on learning how to use. From this site, I have learn't how to communicate with our audience by bringing them along the process of our making as I wrote the blog. 

Internet (safari)
This was our main source to getting onto 'Blogger.com' and using 'Youtube' for downloading our film sources. We researched a variety of sources that seemed to have a similar running sequence to our initial idea for our own product. These were Zombie Land, Men In Black, Run Lola Run, District 13, Casino Royal and 28 Weeks Later. These sources helped us reflect on our own product and further evaluate on our ideas for improvements to create a unique opening sequence. 

Youtube.com

Not only did we use this for our sources, we also gathered our background music ‘Clash of The Titans’. Our music had to be Urban UK Dub-step as it fits well into our film. At first, we were thinking of using ‘Dizzie Rascal’ as his music fits into this genre. However, we needed something slow at the start of the track in order to build the suspence and grab the audience’s attention. 

Adobe Premier Pro

This is where we did our editing. George being the editor, he already knew more of than what we were taught in class. So, our team had an advantage in-comparison to the others as he was able to add far more effects and different editing style’s as it was something he already had background knowledge in. Although George specialised in editing, we had input our ideas for improvements. 

Cameras

We were offered a ‘Panasonic’ by the school to record our opening sequence. However, as George had the ability to get hold of an ‘Nikon SLR’ camera, we all knew that this would have been far more better because of the quality it would have produced after filming. We did not find this difficult to use as it was laid out simply.

All of these programs and technology have come to great use in developing and producing our final product.